One of the most rewarding aspects of Kapipal is hearing countless success stories of campaign creators turning their dreams into reality. Many of these stories are so remarkable that we decided to create a “Creator Spotlight” blog series. In this post, we will interview Giuliano Pellizzari, a father who created a crowdfunding campaign to help fund his children’s dream adventure.
What initially inspired you to create your campaign?
I had participated in a couple of crowdfunding campaigns with some friends (mainly design projects). This was the first time I planned a crowdfunding campaign on my own.
Why did you decide upon using Kapipal?
I was looking for a crowdfunding platform that would allow me complete freedom, as my project was definitely personal: raising money to make a trip with my kids!
You say you chose Kapipal because it gave you complete freedom - could you expand and explain that little bit? What did Kapipal offer that other crowdfunding sites couldn't or didn't?
Many of the crowdfunding sites that I contacted requested some kind of "social purpose" in order for them to accept my project. Since I was planning a holiday for my kids, I felt it would have been difficult to prove this as a social issue. Kapipal did not have any sort of request and accepted my project with no question. I also liked that the transparency of Kapipal.
What was your strategy for spreading awareness for your campaign?
I opened a blog through which I told the whole story of this trip (www.rovaniemiexpress.com), and I started to spread it through the classical social media (Facebook, Instagram, etc. ). I had also been contacted by a radio host who interviewed me and followed me during the campaign. Obviously I told my friends, they have been a great support!
Did you experience any surprises throughout the crowdfunding process?
The real surprise was finding out that a lot of people are more generous than you would imagine. If you share your dream with them, they will be happy to help you to make it real. I know this may sound "banal", but when you experience it you find out that it's, well, touching!
If you could go back and do anything different in the campaign process, what would it be?
I would probably start the campaign much earlier! Lots of people wrote me after my crowdfunding campaign was over asking me how they could contribute, but it was too late...
Do you have any advice for current or future campaign creators?
I think the most important thing is to make people feel they are part of the project and not just contributors. This may be achieved in different ways. I did it writing my story and sharing it on the blog and giving gifts to the main donors when I returned: watercolours made by me (I love painting). This has been a great pleasure for me, and I hope it was for them too.
How would you rate your experience with Kapipal? (1-10; 1 being not good and 10 being phenomenal)
I'd say 10 out of 10: I definitely got all I expected from it, with the additional value of a sincere friendly attitude!
To find out more about Giuliano’s trip, check out his blog. Also, look for more creator highlights in the coming months!
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